Hebei Zhongxing Automobile Co., Ltd is glorious in the list of 2008 the 5th China’s 500 Most Valuable Brands released by World Brand Lab on 2nd June, 2008. As we know, “China’s 500 Most Valuable Brands List” covers 28 correlative industries, such as Food & Beverage, Textile & Cloth, Media, Information Technology, Household Appliances, Automobiles etc, and the choosing standards depend on financial analysis, customer behavior analysis and brand strength.

The total value of 2008 China’s 500 Most Valuable Brands is 3492.407 billion, and the average value of each brand is 6.985 billion. According to the observe of World Brand Lab, China excellent corporations have changed their attention to brand construction, and also the generous return have been back form the brand invest. Looking from economic competitive power, area competitive strength mainly depend on its comparative advantage, however brand benefit effect its form and development directly.

The evaluation for the brand value of ZXAUTO is 2.136 billion in this list. This list is chosen by World Brand Lab with internationalization and specialization, and its chairman is Robert Mundell, which is the medalist of Nobel Prize for Economics and also called “Father of Eurodollar”. It is famous for these experts and advisers which are from famous seats in learning, for example, Harvard University, Massachusetts Institute of Technology, Cambridge University etc, so the research findings of this institution are become the important basis of property assessment for many corporations.

As expert analyse, ZXAUTO, as the famous self-determination brand in China, is always paying more attention to the brand construction and launch into more manpower and material resource from establish till now. A short period of nine years, ZXAUTO receives a number of laurels; he also gets the honor of first brand in overseas marketing by his self-strength.